| It is therefore important to ensure that fuel is transported and stored in the correct manner to prevent water getting into fuel and damaging the engine of a consumer’s car. In this portion of our analysis, we … You might perform this analysis for a product, team, organization, leadership, or other entities. Because consumers have the most money during this time, they are more likely to spend and in conjunction with the sales, Woolworths would become more attractive to the average consumer. Notes & summaries for UNISA. They believe that all employees should commit to these values. This means that Engen produces and transports its own products thus mitigating the risk the power of a supplier can pose on a company. This will ensure the company the ability to operate in a productive and efficient manner. While Engen has the largest network of fuel stations among these, Sasol attracted more customers as they drove past the station. PHEMBANI, a black-controlled South African company focused on the broader energy sector, holds 21.2%, while a Phembani-led consortium holds the remaining 4.8%. They also produce and sell hydrocarbon solvents, as well as various polymers and bitumens. These could attract more consumers and thus create a competitive advantage. Such violations affect brand image and goodwill. This report is shared in order to give you an idea of what the complete SWOT & PESTLE analysis report will cover after purchase. During this weekend, different food and beverage vendors pay to sell their products at the fuel station. In order to gain a larger market share, Woolworths could consider introducing a more affordable range of food or having sales on products at the end of the month. 2020 © gradesfixer.com. Porter's Five Forces: Gas Stations Andrew White, Steffan Simmons, Lexi Tenney Buyer Power Many buyers with little share Individual buyers purchase a small amount of total output Buyers are fragmented High importance to customers Rivalry for Existing Firms Threat of New Entrants Woolworths is a well-known food and clothing retailer in South Africa. A SWOT Analysis of a Petrol or Fuelling station. It is important for both businesses to draw on this and continually market their products to both existing and potential customers. Recycling facilities for paper, cardboard, glass and plastic were installed at select Engen garages with Woolworths Foodstops. This could be utilised to offer customers better deals and discounts at Foodstops to encourage them to continue shopping there. SWOT Analysis is a proven management framework which enables a brand like BP to benchmark its business & performance as compared to the competitors and industry. While the company is based in South Africa, their products are exported to more than 30, the majority being in Africa and the Indian Ocean Islands. Strategic Management Essays, Term Papers & Presentations . This SWOT analysis of NGO evaluate the strengths, weaknesses, opportunities and threats. You can order Unique paper and our professionals Rewrite it for you. SWOT analysis is one of business analysis’ most important tools. There are currently many competitors in the market. These strategic alliances can be costly to form due to legal costs when drawing up the contract. 1. With more consumers becoming environmentally conscious, it is important for Woolworths and Engen to be as environmentally friendly as possible and ensure this is visible to the public. Their underlying values that guide all operations mean that the company will always put the customer first, be inspirational, responsible & collaborative while committing to quality to be a responsible retailer and add quality to the lives of consumers. There are several other fuel stations in the country that can provide substitute products to consumers. After a successful 3 year trial period, it was decided that Woolworths and Engen would expand the concept. It is also important to have employee benefits such as discounted meals and paid leave. The food retailer should also ensure good product and service quality and invest in CSR & CSI initiatives to increase market share as mentioned above for Engen. Because the consumer would then have more choice while still having the convenience of being able to do more things at once, the fuel station is more likely to draw more consumers. We’ve got you covered. This will also create a convenient space for consumers to recycle their waste and thus creates a competitive advantage. Utilising more technology to make sales both in the fuel station and the convenience store more efficient and enjoyable for consumers could build a stronger consumer base. Because it is very difficult to differentiate the fuel station itself, it is important to use the forecourt to gain a competitive advantage and grow a loyal consumer base. Identification and/or creation of a competitive advantage and should set out the future strategy & financial development of the service over a specific period – ... Engen transformation policy – Women a priority . Want us to write one just for you? By utilizing a similar model, Engen can host smaller events with influencers as well as markets at bigger stations which would draw in more consumers and serve as marketing for the brands. Strength. A concern in the fuel industry at the moment is the effect on the environment. SWOT ANALYSIS OF COMPETITOR Ford Company. As of 2020, Total is one of the leading brands in the energy & power sector. It is the analysis of six major macro-environmental factors, namely political, economic, social, technological, legal and environmental factors (Oxford University Press, 2010). The fuel industry has remained resilient throughout economic difficulties including recession. The energy company has presence in more than 20 countries in Sub-Saharan Africa and the Indian Ocean Islands with approximately 1500 service stations of which 600 have convenience stores. It has operated successfully for many years. In the event that a supplier is unable to deliver the correct quality and quantity of raw materials, Woolworths operations will be compromised. It is of utmost importance to hire employees that do not have criminal records and that are qualified (or can be trained) to do the job they are hired to do. To export a reference to this article please select a referencing style below: Sorry, copying is not allowed on our website. The industry have to follow the taxation policy, implement labor laws in industry, trade restrictions, political stability in the country, environmental laws and tariffs. CD-ROM - US$ 300.00 There are currently 50 Woolworths Foodstops countrywide, of which 31 are in Gauteng. Key historical events and summary analysis of the company and strategy of the company are provided. To be the leading African energy company. “Engen Petroleum Ltd Company Profile” is a comprehensive report from OGAnalysis on Engen Petroleum Ltd operations. Woolworths Foodstops have been present in Engen fuel stations since the early 2000’s and have grown substantially. Available from: https://gradesfixer.com/free-essay-examples/analysis-of-strategic-alliance-between-engen-and-woolworths-petrol-station-franchises/, Recieve 100% plagiarism-Free paper just for 4.99$ on email, *Public papers are open and may contain not unique content. SWOT analysis maker features. October 2014 External Opportunities and Threats. What this means is that a new entrant would have difficulty in building a customer base. All rights reserved Gradesfixer ™, “Analysis Of Strategic Alliance Between Engen And Woolworths Petrol Station Franchises.”, Analysis Of Strategic Alliance Between Engen And Woolworths Petrol Station Franchises [Internet]. Woolworths Holdings Limited listed on the JSE in October 1997 and the share price at the close of the JSE on Friday the 5th of October 2018 was R47. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. Opening a franchise isn’t cheap. 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